Proposal H And M Relationship Marketing Marketing Essay

Proposal H And M Relationship Marketing Marketing Essay Introduction A market entry strategy maps out how to sell, deliver and distribute HMs products in another country such as India. When products and services are exported to another country, the strategy will define ways of obtaining contracts and delivering them in that country. If HM has decided to conquer the international market in India, it is opened to many choices. These options may include the cost, risk and the degree of control that the company will encounter in the country. In entering an international business, it is important that the management of the HM should be able to choose marketing entry strategies and carefully choose the product that the company will market in India. Exporting, is the simplest form of marketing entry strategy which includes direct or indirect method such as using an agent, in the case of direct method and counter trade if the company opted to implement an indirect method. Due to technological advances, direct marketing is staging a comeback, leading to a relationship orientation. Moreover, since HM wants to be known globally, there are many other ways the company can choose from like joint venture or export processing zone. The management of HM may decide to choose the export strategy and include in their operation the specific channels to market their product. Relationship marketing has revolutionized the traditional marketing and has become the biggest paradigmatic shift in marketing practice in recent decades.It has not only changed customers to advocate by replacing customer satisfaction by customer delight but has also increased quality service offers that exceeds expectations. Similarly, it will open new horizons for HM. It will trigger the HM to introduce new products and services. According to Berry and Parasuraman (1991: 25) relationship marketing concerns attracting, developing and retaining customer relationships. Relationship marketing will provide HM with necessary selling approach to cope with various challenges, set by the modern market in India. Relationship marketing transforms single usage to multiple service usage and will strengthen HM by providing them the wherewithal with which they can carry out effective customer services in India. Nowadays, competition in fashion industry and demands of customers are increasing constantly. They demand for global fashion company like HM where there are provisions for an incentive to the customer. So, strong commitment to customer care, attraction and maintenance at all levels are the top priority of HM, while dealing with the customers. Relationship marketing will help HM to overcome these problems and make the sales procedures much simpler. Palmer (2001) enumerated the components of relationship marketing as being: a focus on customer loyalty and retention; long term orientation; tracing identifiable buyers; distinguishing different levels of relationship between the buyer and the seller; high levels of customer dedication; and service quality as being the responsibility of every employee. Relationship marketing will transform indifferent customers into loyal clientele and emphasizes on their retention. Customer retention is the means to delivering long-term profitability in H M. Customer relationships management focuses on customer retention, and customer retention is believed to be more profitable than customer acquisition. Dawkins and Reichheld (1990) found that higher retention rate leads to higher net present value of customers. The longer customers can be retained by HM, the more and more tangible benefits will accrue from a sustained income stream. The end goal of relationship marketing is profit for HM. Saren and Tzokas (2000) raised the usefulness of relationship marketing in creating unique, difficult to imitate knowledge through the processes of interaction and dialogue with the customer. Knowledge about customers can only be enhanced if HM is able to maintain lasting relationships with their customers. The determinants of store choice, customer loyalty, patronage behaviour, customer retention and relationship marketing have been widely studied around the globe. Therefore, a considerable volume of literature exists, especially regarding fashion industry. However, there is still considerable scope for research in this field as the environment of fashion industry is in a constant state of flux and the emergence of new store formats in India has led to dramatic changes in consumer behaviour. New and existing fashion industry tend to provide a completely new experience for their consumers by offering sophisticated customer service, a wide and assorted variety of goods, breakfast ambience, quality imported and branded products. Since, fashion has invading people style of living and HMs the product that has been chosen to go international market. Hence, this research will suggest a marketing entry strategy for HM using Porters Five Forces model (Porter, 1980) and SWOT analysis of other HM companies in other countries. The company is a new entrant to the Indian Market, thus, this paper will provide a marketing entry strategy analysis for the company as it invade the market in India. Competitors Analysis Competitors analysis is very important since HM is a new entrant within the market place. It is essential so that the HM will be able to know their competitors and the possible strategy that they may use to level up such competitors and know the needs of the target market. Thus, this means that HM will enter the India as a beginning industry considering many competitors within the market place. Marketing Entry Analysis Utilizing Marketing Mix Marketing is considered as one of the most important element underpinning successful business creation and because of its complex applications, marketing is defined in a variety of ways (Sheth, Gardner, and Garrett 1988). According to Elliot (1990), the marketing concept was first promulgated in the late 1950s. The importance of marketing concept incorporates oft-repeated elements such as: customer orientation; integrated marketing efforts; and resultant profitability (Elliot, 1990). The marketing mix principles can be adjusted on a frequent basis to meet the changing needs of the target market and other dynamics of marketing environment (McCarthy, 2004). In relation to marketing plan, marketing mix includes both short term and long term strategies makes for a more profitable marketing mix. Long term strategies build brand/company awareness and give sales revenue a permanent, gradual boost. Short term strategies create a temporary, immediate revenue boost by giving buyers an incentive to purchase. By implementing both long and short term strategies, you can attend to immediate sales goals while building your business reputation and goodwill (Kyle, 2004). 1.1. Product HM AB (originally known as Hennes Mauritz) is a Swedish clothing company, known for retail of low-cost designer clothings. It was established in Và ¤sterà ¥s in Sweden in 1947 by Erling Persson, though at the time it only sold womens clothing and was called Hennes, which means hers in Swedish. Persson acquired the premises and inventory of a Stockholm hunting equipment store named Mauritz Widforss in 1968. Persson expanded into menswear and renamed the store to Hennes Mauritz, later abbreviated to HM (www.hm.com). H M is the worlds favourite and preferred designer of apparels and clothing for man and women. In addition, H M is also known not only for their fashion cosmetic but because of the quality of the clothes designed durability and the funkiness of its clothes. Through the online stores, HM provides the regional, continental and European Market an exclusive clothing designs. The main goal of HM is to provide innovative designs of apparels and clothes for different types of people in different countries all over the world. The company is known because of its strategy of providing clothing designs exclusively for each countrys preferences and needs. 1.2. Pricing H M is believed to have advantages when it comes to its pricing tactic. In order to be known into the market place and as a new entrant, the company will provide its target market with an affordable cost while providing them a high quality products and services. The company will be given the customer and client a price that is lesser than its competitors so that the consumer will be enhanced to buy and patronize the H M clothes and cosmetics. 1.3. Placement/Distribution The HMs products will be distributed directly to its clients and consumers in order to be known in the market place. HM products can utilize joint venture strategies with distinguished distributor of apparels, clothes and cosmetics, providing them with great offers, so as to market the product of the H M internationally. In 2003, HM announced its entry into the traditionally exclusive Milan fashion scene. It remains to be seen if HM and other low-end retailers will be able to find a market there. In February 2004, The Gap, another prominent international retailer, sold off all of its German outlets to its competitor, HM. HM launched its first American outlet on March 31, 2000 on New Yorks famous Fifth Avenue. Following the success its stores, additional outlets were opened in the SoHo, Gramercy, and Herald Square areas of Manhattan, followed by outlets in Upstate New York in Syracuse, Utica, and West Nyack. The brand then expanded to other regions of the country, including Chicago and its outlying suburbs. The first two HM stores to appear on the West Coast of the US opened in San Francisco, California on November 19th, 2005. HM opened its first Canadian store in Fairview Mall in Toronto and soon after, its store in Torontos Eaton Centre was opened in March 2004. Following great financial success, HM opened ten other stores within the Greater Toronto Area. Stores were also opened in Montreal in Spring 2006. HM continued its expansion in the Canadian market and doubled the number of stores in 2006. It planned new markets include Barrie, Hamilton, London, Kitchener/Cambridge/Waterloo, St. Catharines and Windsor and Ontario market, Fairview (Pointe Claire) shopping centre, Rockland Centre, the Galeries dAnjou and the Carrefour Laval. (www.hm.com) 1.4. Promotion/Communication HM can use video advertisements, print advertisements and the concept of e-marketing to promote its products. These promotion and communication strategy will tend to meet the consumers form different places everywhere, especially those target markets or the consumers in the working place. Moreover, since the trend in the market place today is the usage of e-marketing, the company will provide a website that any client can access. The use of the Internet is changing technologically advanced marketing overnight while different industries have been trying to use it as part of their marketing strategy. It does not only reconfigured the way different firms do business and the way the consumers buy goods and services but it also become instrumental in transforming the value chain from manufacturers to retailers to consumers, creating a new retail distribution channel (Donthu and Garcia, 1999). E-marketing is a powerful tool used that can be used by HM. E-marketing is defined as the process of achieving marketing objectives through the use of electronic communications technology (ICT). Smith and Chaffey (2001) have provided a 5Ss learning devices on how the internet can be applied by all business firms for different e-marketing tactics. These 5Ss are useful for HM and are se lling, serve, speak, save and sizzle. E-marketing or online marketing strategy can be used by HM to market its products. Thus, the HM has created its own website (www.hm.com). HM will use the e-marketing strategy is to keep in touch to different internet users and to be able to attract more clients and consumers. HM will use e-marketing to accelerate its business portfolio whether the user of the website is a customer, employee, stockholders, vendors, retailers or end customers. 1.5. Market Segmentation Marketing segmentation is defined as an aggregating process clustering people with similar needs into a market segment (Perreault McCarthy, 2002: 74). According to Ravesteyn (2005), customer segmentation is critical for an effective relationship marketing strategy. HM will provide its target consumers for its product by using market segmentation strategy. The segmentation of the market is a critical aspect of relationship marketing and the segmentation of business customers by HM must be in line with the different levels of relationship offered by the company. They need to make use of relationship marketing and management at segment or market level to identify the target market they intend pursuing (Stewart, 1995). Primarily, the context of the market segmentation for this company will be the Psychographics. Strydom, Cant Jooste (2000) identify the following four types of segmentation: demographic, geographic, psychographic and behavioural segmentation. Psychographics includes soc ial class, lifestyle, and personality variables (Chiagouris and Kahle, 2000). The end result of using these variables is a psychological profile of each market segment. Issues also examined the customers loyalties, habits and self-concept. Social class describes how individuals want their office automation will meet their comfort and satisfaction, what they consider important about their immediate surroundings, their opinions on various issues, and their interests. As lifestyle studies concentrates on what the consumer requires, using these study results as marketing strategies eventually became a marketing concept. The marketing concept is a basic philosophy that maintains that HM should endeavour to satisfy the needs and wants of customers through a coordinated set of activities that also allows the HM to achieve its goals at a profit. The HM must be able to consider its consumer, especially the demands of the consumer so as to let the business have an opportunity of having an expansion of its business portfolio as required by the consumers. The focus of this overview is on the behavioural segmentation process, which refers to the segmentation of buyers or customers into groups on the basis of their knowledge of, attitude towards, use of or response to a product or service of a HM. The behavioural variables identified by Kotler (2000) include: Occasions occasional buyers develop needs, purchase, or use products. Benefits refer to the benefits that buyers seek. User status includes potential users, regular users, non-users, first-time users or ex-users. Usage rate will include light, medium or heavy users. Loyalty status are classified as hard-core loyals, split loyals, shifting loyals and switchers. Buyers-readiness stages where the customers are either aware or unaware of the product or service, informed, interested, have a desire for the product or service and have intent to buy. Attitude enthusiastic, positive, indifferent, negative and hostile. Research Objectives: Relationship marketing will contribute significantly to the development of HM in India. Therefore, it becomes essential to study its applications in a fashion company in India. This study fulfils this need. The study addresses the different pros and cons of relationship marketing in a fashion company in India. Thus, the general purpose of this research investigation is to identify, describe and analyse factors that have an impact on relationship marketing, customer retention and customer acquisition in Indian fashion context. The main objectives of this study are given below, To identify, describe and analyse factors that will have an impact on relationship marketing, customer retention and customer acquisition in a fashion company and at HM in India. To appraise the views of customers of HM in India, how they feel about the companys relationship with them. To gain insight on how HM in India build customer relationship marketing tactics. To understand and determine the mediating role of customer behavior between relationship marketing and customer retention and acquisition. To indentify the market entry strategies for HM in India. Research Questions: What is the relationship marketing tactics practiced by the HM in India? What is the market entry strategy practiced by the HM in India? Deliverables: As it has been described in the objectives of the research project that the main purpose of this study is to examine the market entry strategies and relationship marketing by HM in India and customer relationships in Fashion Company and to find out how fashion company relationships with customers promotes its entry in India. The final product of this research project will be a report, containing the HMs relationship strategy and market entry strategy in India, what are their advantages and disadvantages. The report will contain the perceptions of employee and customers. Finally, the report will highlight some relationship marketing problems of HM and a fashion company and suggest some guidelines to remove these problems and improve its customers base in India. Research Methodology: Interested customer and would be customers of HM in India will be approached to collect the data. There are two kinds of data. Primary data Secondary data Primary data includes the information about relationship marketing and market entry strategy available from customers of HM in India. This also includes responses by the different employee of HM on the shop-floor. Secondary data will tell about the impact of relationship marketing in the retailers and the data has been available in their system. To collect the data, retailers employees, posted at different positions, will be contacted. Similarly, to assess the changes in retail services, caused by the relationship marketing, customers views will also be found out. The tools to collect this data will be the surveys. For this, employees and customers will be interviewed, where as to know the views of customers, different questionnaires will be prepared to ask them different questions. To analyze the collected data, different statistical techniques will be used. Qualitative research can be referred to as the opposite of quantitative research method. Any research method has its advantages and it disadvantages. Qualitative research is a study done that produces its results and findings that do not result from statistical means or other method of quantification. This method of inquiry requires a high level of intelligence and experience from the researcher to arrive at a more realistic and targeted data from the respondent. Quantitative research is referred to as a measurement of how people feel, think or act in a particular way and that this survey tend to include large samples from fifty to any number of interviews, structured questionnaires containing mostly closed questions that require questions along with set responds. This involves the clear statement of variables i.e. specifying the dependent and the independent variable. Resources: The most important thing to carry out any research project is to know the background, research objectives, and research methodology of the research project. For this literature is searched out. The University Library will be the primary source to review the literature. Books in hard and soft form will be obtained from the library. Similarly, different research journals and articles in the library will be valuable assets to prepare a comprehensive research report. To prepare the questionnaires, surveys done by Fashion Company to know the relationship marketing and market entry strategy will be used. Similarly new questionnaires, depending on the situation, will also be prepared. Project Plan: The project is divided into three stages. Literature review Interviews of employees of HM and their customers Report writing Literature Review: To carry out any research project, a research must be able to review the literature. This makes researcher aware of work, done by other people in the respective field. The main source of literature is the journals, in which different researchers publish their findings of problems. Interviews of retail employees and customers: In order to collect information on the impact of market entry strategy and know impact on relationship marketing in the Indian fashion company, the employees of HM will be interviewed. They will be asked about the positive and negative points of relationship marketing utilization in their stores. Similarly, customer views will be taken through the interviews. Considering all these views, suggestion to improve the customer services will be advised. Report writing: The final product of the research project will be a written report. The structure of my report will be divided in following categories, Introduction: In the introduction, the market entry strategy and history of relationship marketing use in fashion sector will be discussed and how different relationship marketing systems will be used to address the issues of HM, with the passage of time. Aims and objectives: In this part of report, purpose of the research project will be stated very clearly; what are the aims of the study and what are the problems, which will be discussed in the report. Research methodology: This is the core part of the report. After stating the problem, different research methodologies will be explained to gather the data. The primary source will be the interviews of the employees and customers. From these interviews, impact of relationship marketing and market entry strategy of HM will be assessed. The questions asked to employees and customers will be provided in the appendix of report. Conclusions: After describing the problems and research methods, suggestion will be advised to eliminate the highlighted problems. Risk: In order to carry out any research project, it is very important to study all the aspects of the project. One of the main aspects regarding any project is the risks involved. There are also some risks involved, regarding the research project under consideration. One risk can be privacy. HM employees can be duty-bound and show reluctance to give information about their working procedures and on relationship marketing operations, used in the fashion company. Impact and Beneficiaries of Research: The main objective of this research activity is to investigate the market entry strategies and relationship marketing by HM in India and customer relationships in Fashion Company and to find out how fashion company relationships with customers promotes its entry in India. This research can be very helpful for the fashion sector. For instance, it will analyze the effectiveness of relationship marketing and its market entry strategies in India. It will determine the views of HM employees about the introduction of relationship marketing in their working environment. From this, both positive and negative points about the role of relationship marketing in the fashion sector, put forward by the HM employees, can be known. Similarly, the customers views about the insertion of relationship marketing and the effect of HMs market entry strategy can be found out. Customers level of satisfaction about the HMs customer services can be assessed. This report will also show the comparison of differe nt strategies among different HMs companies worldwide and how they use relationship marketing to achieve the same target. By knowing the views of customers through this study, their difficulties while dealing with HM, can also be discovered. This report will also address these issues and suggest solutions to eradicate these problems. So, the major beneficiaries of this report are the management of HM and by considering the suggestions of the report, they can improve their market entry strategies, customer services and hence the customer relationship from HM will be invigorated.

Comparing Women by Henry James and Charlotte Perkins Gilman Essay

Comparing Women by Henry James and Charlotte Perkins Gilman In American literature, women have been portrayed differently depending on the sex and race of the author. Henry James who wrote â€Å"Daisy Miller: A Study† (1878) characterized Daisy as a tramp who breaks expatriate social customs. When a male writes about a woman, she is sometimes portrayed as a troublemaker and often up to no good. On the other hand, in Charlotte Perkins Gilman’s â€Å"The Yellow Wallpaper† (1892), the narrator is trapped by domestic life. When a woman writes about women, they are usually victims of their society. James and Gilman each seem to display women differently because of their own sex, personal preferences, and experiences. Henry James, a white male, shows the reader what happens to a young lady when she isn’t conservative and goes around town with men without supervision. Daisy Miller was perceived as a tramp because of her actions and the society during this time period. The main character of â€Å"Daisy Miller: A Study† (1978) is Miss Daisy Miller, an American girl, who is traveling with her mother and brother in Vevey and Rome. Throughout her traveling, Daisy’s actions were considered inappropriate for a young unmarried woman. During her first visit to Vevey, she began to converse with Winterbourne, an American male that is visiting his aunt in Vevey, without a chaperone. In Vevey at this particular time, it was very inappropriate for a girl to talk to a man unattended by either a chaperone or her mother. James states, â€Å"In Geneva, as he had been perfectly aware, a young man was not at liberty to speak to a young unmarried lady†¦he wondered if he had gone too f ar; but he decided that he must advance farther, rather than retreat† (471). Ev... .... Works Cited Dock, Julie Bates, Allen, Daphne Ryan, Palaris, Jennifer, and Tracy, Kristen. â€Å"‘But One Expects That’: Charlotte Perkins Gilman’s ‘The Yellow Wallpaper’ and the Shifting Light of Scholarship.† PMLA 111 (1996): 52-65. JSTOR. Penn State U. 7 April 2005. Gilman, Charlotte Perkins. â€Å"The Yellow Wallpaper.† Ed. Nina Baym. The Norton Anthology of American Literature. New York: W.W. Norton & Company, 2003. 832-844. ---. â€Å"Why I wrote ‘The Yellow Wallpaper.’† Ed. Nina Baym. The Norton Anthology of American Literature. New York: W.W. Norton & Company, 2003. 844-845. James, Henry. â€Å"Daisy Miller: A Study.† Ed. Nina Baym. The Norton Anthology of American Literature. New York: W.W. Norton & Company, 2003. 468-506. Ohmann, Carol. â€Å"Daisy Miller: A Study of Changing Intentions.† American Literature 36 (1964): 1-11. JSTOR. Penn State U. 3 Feb 2005.

Gaining Independence

Gaining Independence Many parents stand by in frustration wondering how they can help a challenged child develop new skills. The very first step to completing this task is ridding our minds of the word disabled. The dictionary defines disabled as an umbrella term for someone who is being incapacitated by illness or injury or in broad terms physically or mentally impaired. The biggest gift we can give our children is independence. Independence is freedom from dependency of us. That’s what every mother wants, her child to fly from the nest and live a life of happiness and freedom.Another thing we can do for our children is step back and allow them to struggle a bit. Remember the saying: â€Å"necessity is the mother of invention? † What that means is through necessity, people become creative and make do with the things they do have. It makes them more kind, compassionate and grateful towards life. Through struggles a child learns perseverance. Perseverance will fuel a chi ld with the energy to work hard at developing skills and build self esteem. The natural inclination of a parent is to swoop in and rescue the child when they struggle, or cry or attempt to give up because a learning experience has challenged them.Unfortunately, by rescuing our children we are unconsciously conditioning them to be dependent on us. And that is something that can be prevented. Disabled children can be independent; they just need to show them how. First, help them find their own strengths. Everyone has a strong suit or strength. Whether its compassion, or math. But, everyone does. So, develop these strong suits and strengths and capitalize on the things they CAN do. Second, don’t use the word disability as an excuse. Everyone has some adversity or challenge to overcome. EVERYONE.But, where appropriate, hold your child to the same standards as you would with any other child. Doing so, will make him or her stronger in the long run and give them the best chance to s ucceed and function more independently. Third be there to help, Independence doesn’t mean dropping someone in the middle of the ocean. Growing up pis a difficult enough for any child and can be stressful at many different levels. Knowing they have a safety net is critical part of developing confidence and allows them to stretch their abilities without being frozen by overwhelming fear of failure.Fourth, you have to be avoid giving your child directions all the time. Otherwise they will never become independent. It is a good idea to supervise your child, but you should avoid correcting their actions and behaviors in front of others Generally it is best to show your kid how to do things and let them learn from their mistakes. It is always better to help your child rather than criticizing their actions. In conclusion, always put the person first, not their disability. Anyone with a disability would rather people to see them. Not their disability, simply because they are a person . Not a disability.

The Holocaust And The Nazi Party - 1505 Words

Between the years of 1939 and 1945 many of the people in Germany let out their inner beast. Some likely never knew this inner brutality existed within them and others had kept it hidden deep inside intentionally. Irma Grese used the Holocaust to express her inner most anger and hate. She abused, killed, and controlled the people in the camps she worked at, all with the blessings of the German Nazis she worked for. A Holocaust survivor, Olga Lyngel, later described Grese as a â€Å"twenty-two year old girl†¦completely without pity.† This description of Irma Grese only gives a glimpse into her true essence. She consisted of a nature so completely devoid of compassion and empathy it barely resembled anything close to normal human behavior.†¦show more content†¦Her father worked on someone else’s land for wages. Alfred and Berta Grese raised their children in Wrechen, a small village located north of Berlin, near the future location of Ravensbrà ¼ck co ncentration camp. Alfred Grese did join the NAZI party, but never received the indoctrination that Irma did. Irma at age twelve returned home with her father and siblings to find her mother had committed suicide by drinking hydrochloric acid. Her sister Helene testified at her trial on her behalf and seemed to claim that other children bullied Irma as a child and that she tended to be a coward. Helene Grese stated in her testimony, â€Å" In our schooldays when, as it sometimes happens, girls were quarrelling and fighting, my sister had never the courage to fight, but on the contrary she ran away.† She left home around the age of fourteen and moved to a nearby village working on a local farm. She obtained several menial jobs over the next few years. At the age of fifteen she went to work as an apprentice nurse at Hohenlychen. History professor Wendy Lower wrote in her book, Hitler’s Furies, that, â€Å"Young women of modest backgrounds asserted themselves by le aving their villages, enrolling in training programs as typists or nurses, and joining a political movement.† This statement seems to apply directly to Irma Grese. Her work as a nurse at Hohenlychen likely introduced her to the

Human Trafficking Is A Huge Problem In America - Free Essay Example

Sample details Pages: 5 Words: 1542 Downloads: 3 Date added: 2019/05/07 Category Society Essay Level High school Tags: Human Trafficking Essay Did you like this example? To the dismay of many people, human trafficking is a huge problem in America. Most people would like you to believe that things like that dont happen here, that is something that happens in other countries, poorer countries, not the U.S. of A. It has become such an epidemic here, that it can no longer be ignored. Though it is currently difficult to know the exact number of people that are victim to human trafficking due to it being a hidden crime, the US is currently ranked in the top 10 destinations for human trafficking. (Hepburn, Simon 2010) I would like to define human trafficking, as it is understood by Homeland Security so when it is mentioned it will be comprehended the same way throughout, Human trafficking is modern-day slavery and involves the use of force, fraud, or coercion to obtain some type of labor or commercial sex act. (dhs.gov) Though history would like for you to believe that slavery was abolished in 1838 after the American Civil War and the Emanci pation Proclamation that was signed by Abraham Lincoln. Unfortunately, none of that is true. There is more human slavery in the world today, than ever before. It is considered a low risk, high reward enterprise since it is hard to prove and convict compared to the amount of money that is made from it. One major difference between then and now would be that back then, human slaves were property and worth a monetary value. Whereas now there is no monetary value to the person, only what they can do to make the trafficker money. Once the slave becomes of no use, whether it is from health issues or an undesirable age, they are no longer making money, so they are easily replaced. Human trafficking is thought to be the third largest criminal activity following closely behind gun and drug trafficking. (Logan, Walker, Hunt 2009) It reportedly generates a profit of $32 billion every year, (dosomething.org) Though it seems that sex trafficking gets more attention in the media due t o it being more overdramatized; labor trafficking is more common and harder to prove in a court of law. One huge misconception about human trafficking is that a person has to be transported from one country to another to be considered trafficking, however, it can take place all in one country. There is an estimated 100,000-150,000 people that the US government believes to be kept in slavery here in America. (arkofhopeforchildren.org) Common factors that lead people to become victims is often extreme poverty, they may be born in to, they may be runaways living on the streets making them easy targets for kidnapping, or they may be tricked. When someone has grown up in poverty and they are offered an opportunity to either make a better life for themselves or their children, it makes them susceptible to any promises made of a better life. Often parents in poverty are persuaded with hope. Hope of a better life, better education, or even a better life here in America, they will se nd their child away with these strangers or companies, thinking they are doing their best for their children. Not fully understanding that once that child has been separated from his or her family, communication ties will be severed, and the child will be stuck with their captors. It has been documented that families have sold their younger children because they could not afford to raise them and they would use the money made to finish raising the older child, or children, that were of working age. Some victims have fallen prey to the darkness that is in the internet, people answering personal ads, and claiming to fall in love with that person over time. Once that person has the victim believing that love is the driving force, the victim will do anything to keep that love, even if it means sleeping with Johns for money. Runaways are easy prey for human traffickers due to their vulnerability. The traffickers watch, evaluate patterns of runaways living on the streets, then the trafficker will have a better idea of what could be the selling point to get that victim to go with them, it could be food, shelter, or promises of an endless supply of drugs. It is currently estimated that over 2,000 children a day go missing in America, that is approximately 750,000 per year. Of those numbers, only 24 percent are taken by strangers, otherwise known as stranger kidnapping, which gives you approximately 175,000 that go missing or possibly taken for human trafficking per year. (arkofhopeforchildren.org). That is just children, that doesnt include women and men that are also taken for slavery. Many of the victims believe that they are taking legitimate jobs like childcare, construction, or landscaping just to name a few. They may even come to America on work Visas, but once they get here, their Visas, passports, or identifying documentation gets confiscated. They are then lead to believe that if they work hard, make enough money for their captors, they can get their documents back. Some human trafficking may appear as a legitimate business of helping people find employment or relocation for employment. Contracts are made up by the company and signed by the victim, not fully aware of what they may have just got themselves into, but since a contract was signed, they fear it cannot be undone. Once victims have themselves in a human trafficking situation they may be afraid to leave. Captors often use threats of harming family members, deportation if they are in America illegally, being put in jail. Some victims may have the lack of knowledge about alternatives, they may be kept in isolation, they suffer physical abuse, or psychological confinement. Unfortunately, in some countries it is believed that some governments or law enforcement agencies are involved or have knowledge of ongoing human trafficking events and are paid nicely to look the other way. So, if someone is here illegally, they may have several fears that prevent the m from seeking help from the law enforcement. They could be afraid of deportation, fear of not being believed, or fear that if they ask law enforcement for help, they will be turned back over to their captors and punished severely. Also, if they are involved in illegally activities here in America, they may fear being punished for collateral misconduct. Other victims may not leave the situation that they are in because they have no money, no family, nowhere else to go, which may seem worse than the situation that they are in currently. Traffickers often use shame to control their victims. So even if the victim were to get free, they have so much self-shame, they believe their families will disown them or potentially not love them anymore because of what they have done, even though the things they have done were against their will. Sometimes victims may not even realize they are victims of human trafficking and continue living the life they have grown accustom to. Its hard to believe that this crime goes unnoticed more than any other crime, since no many people are involved. What makes this crime different though is that it is hard to identify. Especially if law enforcement isnt trained on what to look for, because they themselves dont believe it could be happening in their community. People that may be here illegally may fear there will be a prejudice held against them because they arent American. They may believe they do not have rights here because they are not American. Victims that are found during law enforcement raids are often deported or arrested without a thorough evaluation about whether or no they are trafficking victims. Not only does this fail to protect and assist potential victims of trafficking but also the deportation of critical witnesses (i.e., trafficking victims) significantly weakens the case against their traffickers. (Hepburn Simon, 2010) Without educating our communities, our children, local law enforcement, along wi th the legality system this crime will not go away. It will not go away even if we turn a blind eye, or pretend it doesnt happen in our country. We must start educating people and talking about the dangers that lurk in the world. If something seems too good to be true, it most likely is too good. Children need to be taught to trust their instincts, maybe even learn to fear strangers, like it was taught to me, stranger danger. No one is truly safe from becoming a victim of human trafficking. Especially if they threaten the lives or wellbeing of families, most people will do anything to protect their families. Society has to stop being afraid of law enforcement. They were always known as the good guys and now somehow all of that has changed over time. The government needs to set a standard so that law enforcement agencies dont have a lack of knowledge about identifying crime of human trafficking, most agencies dont have specific policies, procedures, and training addressing human trafficking. (Wilson, Walsh, Kleuber, 2006) Those agencies that do have it dont have a standardization, which could also complicate taking these cases to trail. If there was more of a black and white standard, then maybe there could be a higher conviction rating. Don’t waste time! Our writers will create an original "Human Trafficking Is A Huge Problem In America" essay for you Create order

Personal Narrative My Story - 1141 Words

When I was younger, I remember being stuck in a small, dark closet when I would get in trouble, or when my mother simply wanted to avoid me. This was mostly twelve consecutive hours a day. It was dreadful in there. I was never brought water or food. If I did, mum would make me beg for it. The closet had an eerie feeling to it, I never felt safe, and it was very cold. I heard a voice in that closet when I was there. She never got mad at me unless I was bad, I didn’t often do much, just the typical child play. I still hear her, seven years later, whispering, calling my name, telling me to come play because she â€Å"misses me†and needs her friend. In the middle of the night, I’m afraid she’ll jump inside me again when I misbehave. It’s the†¦show more content†¦I have never told anyone about my companion. I asked Carrie why she is in my closet one day, she replied â€Å"I got in trouble. Mum wasn t happy.†, Carrie told me mum made her mad. It made her take the love of her life, my daddy. Mum kept her there for fifteen days, twelve hours, and ten minutes with no food, water, or bedding. When my mother went to get carrie, she says she was dead, nothing but an empty body, without a soul. She told me that mum wasn t very polite to her, simply because mum wanted to get revenge. Carrie says she was called a fault in mum’s life arrangement; a mistake. I spoke to mum about my friend. She said that’s my sister. I told mum I met her in the closet and we play together. Mum asked what Carrie talks about. I didn t give her the direct answer, but instead I asked about my dad. Mum and I talked for hours, for once I wasn t stuck in the closet and no one was afraid. Never will I forget the sensation of awe, horror, and admiration with which I gazed about me when mum finally told me the truth. She says dad was murdered when I was an infant in mum s belly, that’s why Carrie was in the closet. Carrie was the murderer of our Father. She’s evil and I didn’t know. This deeply unsettling truth has caused me to be terrified. My closest friend is now my â€Å"sibling† and biggest enemy. The reason I know of no father figure. Mum is about to place me in the closet. I have purposefully dropped a dish so I mayShow MoreRelatedPersonal Narrative : My Personal Story1932 Words   |  8 Pagesmorning. I woke up to a chilling phone call. I grabbed my phone and it was from Veronica. I was so confused, so I answered it. â€Å"Hello... â€Å" I said as I heard screaming and crying coming out of her voice. â€Å"Mike, I need you to come to my house, something happen to Jessica.† I snatched my things and ran to my car. It was pouring rain. I put my keys in the ignition as fast as I possibly could, and hit the gas pedal with all the force in my body. 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I don’t know why, but boy, was I in the spirit today. â€Å"Pretty good, but I miss last year. We’re so separated this year, I really miss the fun we had together. Toronto was the best!† my friend recalled. â€Å"Yeah, not only that, but every day brought new adventures and excitement. When we left the classroom for the last time, my heart skipped a beat. I was surprised that the year went that fast,† my other friend added. â€Å"I’m thankfulRead MorePersonal Narrative Story : My Nephew1173 Words   |  5 Pages My Nephew. M Robbins I remember waking up to a commotion in the living room around 3 am. My parents were talking excitedly, and overly loud for that early in the morning. I was confused as to why they were awake, considering it was a work night for my mother, and she usually took advantage of getting as much sleep as possible. 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You th en slowly unlocked the cage. For the first time I couldn’t save myself. You leaned over me, you stunk of stale cigarettes and booze. I knew I could survive the things you would do to me, I just didn’t know if I could ever get outRead MorePersonal Narrative : My Faith Story1152 Words   |  5 PagesMy â€Å"faith story† begin in the year 1999, when I became involved in automobile accident that nearly left me paralyzed. I was transport by ambulance to the emergency room. I had lost the mobility in both of my legs at the time. However, after praying to God. When I arrived at the hospital and regain conscience; I had feeling back in the left leg, but not the right. The doctor came in and begin to do tests, still no reaction out of the right leg. The doctor left the room and I begin to pray to God onceRead MorePersonal Narrative : My Immigrant Story1148 Words   |  5 PagesMy Immigrant Story Welcome. A single word on the carpet by the door greets me whenever I come home. 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Difference Between Italian And French Baroque Architecture Essay Example For Students

Difference Between Italian And French Baroque Architecture Essay DifferenceBetween Italian And French Baroque ArchitectureBaroque is the name given to the art ofthe 17th century. But the baroque style, like all other styles inthe history of art, began gradually. It started in the latterpart of the 16th century and continued to be used well into the 18th century. Baroque can be defied as the florid, ornate style characterizing fine artsin Europe from the middle 16th to middle 18th centuries. The maincharacteristic of the baroque architecture is movement. Architectswanted their buildings to be exciting and to give the impression of activity. They did this by making dramatic contrasts of light and shadow and by usingcurved shapes. We will write a custom essay on Difference Between Italian And French Baroque Architecture specifically for you for only $16.38 $13.9/page Order now The Renaissance enthusiasm for antiquityled the architects to adhere to the rules of classic architecture as faras they were understood. The baroque style flouted these laws. By mid-century the carefully controlled and subtly refined Classical Baroquetrend was clearly established. In France, its pre-eminent positionwas never seriously challenged. French Baroque architecture was morerestrained in its expression than its Italian counterpart. The mostcommon and remembered details that made the two styles different were itsculture, economy, religion, government, and economics. These canmake one style very different from the other, but there were also otherreasons why. Italians were the first to comeup with Baroque architecture, they became very interested in the surroundingsof their buildings. They placed elaborate gardens around places. They set off important buildings in the cities by open squares decoratedwith fountains or colonnades. Roads leading from the squares givinga dramatic view of stairways, sculpture, or other buildings far in thedistance. These were some of the things the Italians thought up whenthey first started up this new style, so when the french took in the Italiansideas, they surly changed them into what they were looking for. TheFrench architects were full cognizant of the principals discovered in Italy,but they were also influenced by traditional French values and chose tolimit their architectural vocabulary in accordance with them. Withinthese self-imposed limits they produced works of great order wherein varietywas achieved principally through subtle adjustments in rhythm and proportionsof mass and wall surface. While the French went for the massive butyet most rhythmical and dynamic composition, in Italy, there was a strongdirectional emphasis put to use. The three most important and notable baroquearchitects in France in the 17th century were Jacques Lemercier (1580/5-1654),a man who was a master of delicate elegant line and graceful silhouetteswhich he ingeniously combined with forceful mass. He was most notedfor his work on the Church of the Sorbonne. Next is Francois Mansart(1598-1666), a man whos exteriors and interiors, composed with scrupulouspurity and infinite stability, make him in architecture the cornerstoneof French Baroque Classicism. He was best known for his workon the Ste Marie de la Visitation and Chateau of Blois. Finally LouisLevau (1612-1670), a man who emphasized on terraced, parterres, pools,fountains, all to provide an axial relationship to his work. He wasbest known for his work on the Chateau and Gardens of Vaux-le-Vicomte andCollege des Quatre Nations. The wide variety of expression inherentin the Baroque can be best understood by examining the works of ItaliansFrancesco Borromini (1599-1666), Guarino Guarini (1624-1683) and GiovanniLorenzo Bernini (1598-1680). Francesco in many ways, was the spiritualfather of Guarini. Born in Canton Ticino in the Alps, he went toRome where he stayed his whole life. Suspicious, moody, and dedicated,he, almost fanatical in his pursuit of perfection, carefully supervisedall the stages of his design. He is most remembered for the Carloall Quattro Fontane and the Ivo. Guarino the only architect who developedthe expressive power of structure and space to even greater degrees thanany body else. He was many things including a teacher and a priest,but is remembered for his works of art. He might not have the longestlist of works, but the ones he actually did complete were praised for effortput into them. He is most remembered for the work on the Turin andthe Church of the Immaculate Conception. Giovanni, one of the mostbrilliant and energetic of all the 17th century artists, was know for hisdepth in all aspects of Baroque. He did not spend all his time onarchitecture, but when he did, the final product was in a class of itsown. He is remembered for his work on the Andrea al Quirinale andChigi-Odescalchi. .u0d93293d5faab9e5755e0d965210b115 , .u0d93293d5faab9e5755e0d965210b115 .postImageUrl , .u0d93293d5faab9e5755e0d965210b115 .centered-text-area { min-height: 80px; position: relative; } .u0d93293d5faab9e5755e0d965210b115 , .u0d93293d5faab9e5755e0d965210b115:hover , .u0d93293d5faab9e5755e0d965210b115:visited , .u0d93293d5faab9e5755e0d965210b115:active { border:0!important; } .u0d93293d5faab9e5755e0d965210b115 .clearfix:after { content: ""; display: table; clear: both; } .u0d93293d5faab9e5755e0d965210b115 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u0d93293d5faab9e5755e0d965210b115:active , .u0d93293d5faab9e5755e0d965210b115:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u0d93293d5faab9e5755e0d965210b115 .centered-text-area { width: 100%; position: relative ; } .u0d93293d5faab9e5755e0d965210b115 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u0d93293d5faab9e5755e0d965210b115 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u0d93293d5faab9e5755e0d965210b115 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .u0d93293d5faab9e5755e0d965210b115:hover .ctaButton { background-color: #34495E!important; } .u0d93293d5faab9e5755e0d965210b115 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u0d93293d5faab9e5755e0d965210b115 .u0d93293d5faab9e5755e0d965210b115-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u0d93293d5faab9e5755e0d965210b115:after { content: ""; display: block; clear: both; } READ: French and Indians EssayEach architect who came into the seentried to outdo the others, that is why Baroque architecture stretched thelimits of what could be done. It paved a road for all otherstyles to come, showing that different doesnt necessarily mean abhorrent. The Baroque period came after the technically perfect Renaissance period,and was followed be the Rococo period. Most people cancel the baroqueperiod out, but the way it looks, baroque defined all odds and caught theeye of art people in Europe, single handedly changing the way we look atarchitecture and art in a whole. Artists and Their WorksITALIAN ARTISTSArtist Name of Workyear*Illustration*Pietri da Cortona -SS. Martina eLuca 1635-1650Bernardo Vittone -S. Chiara 1742Gian Lorenzo Bernini -Chigi-Odescalchi-S. Andrea al Quirnale 16641658-1670Francesco Borromini -S. Carlo alleQuattro Fontane-Ivo 1638-411642-1650Guarino Guarinin -S. Lorenzo-Palazzo Carignano-Church of the Immaculate Conception1666-16791679-16921672-97Alessandro Specchi -Porta di Ripetta1703Filippo Raguzzini -Piazza S. Ignazio-S. Maria della Quercia 1727-17281727Filippo Juvarra -Church of the Carmine1732-1735FRENCH ARTISTSArtist Name of WorkYear*Illustration*Jules Hardouin Mansart -Church ofLes Invalides 1680-1691Jacques Lemercier -Church of theSorbonne 1635Francois Mansart -Ste. Marie dela Visitation-Chateau of Blois-Chateau of Maisons 1632-16341635-16381642-1646Louis Levau -College des QuatreNations-Chateaq and Gardens ofVaux-le-Vicomte 16621657-1661